Redington Partners GENERA to Bring 3D Eyewear to India

• Redington teams up with GENERA | Mission Eyewear to bring advanced 3D printing technologies to the Indian eyewear market
• Enables customisable, personalised, on-demand eyewear frames and supports manufacturers with consulting, application development, and workflow integration
• Focuses on scaling 3D-printed eyewear production and transforming how eyewear is designed, manufactured, and experienced in India

Redington has formed a strategic alliance with GENERA | Mission Eyewear which serves as a global leader in industrial 3D printing solutions to distribute and market advanced 3D printing systems throughout the Indian eyewear industry.

Redington has partnered with GENERA Mission Eyewear to bring advanced 3D printed eyewear and eyewear technology to India, leveraging additive manufacturing and 3D printing India solutions to drive optical innovation, enhance eyewear manufacturing, and strengthen their tech partnership in the India eyewear market.

Redington partners with this organization to bring modern 3D printing technology to Indian manufacturers and optical companies who will use it to create personalized eyewear frames which meet global fashion standards.

The partnership uses GENERA's advanced technologies to improve shopping experiences for consumers while driving the implementation of innovative retail solutions throughout India.

“Our partnership with GENERA strengthens Redington’s commitment to bringing next-generation 3D printing technologies to Indian manufacturers and brands. By expanding our full-stack 3D printing portfolio with advanced solutions for the eyewear industry, we unlock next in innovative-led manufacturing, eyewear personalisation, and design faster on-demand frames”, stated Ramesh KS, Vice President - Digital Printing, Redington Limited.

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“At GENERA | Mission Eyewear, we are driving a fundamental shift in the eyewear industry. By combining fully automated 3D additive manufacturing with high-end customizable designs and fully digital eyewear collections, we move beyond standardized mass production. Our technology enables the on-demand production of premium frames – precisely optimized for the unique geometry of every face in-store, while remaining scalable for large volume manufacturing”, added Dr Klaus Stadlmann, CEO, GENERA | Mission Eyewear.

 “TimeX is thrilled to see both these world-class players getting together to provide Fashion, Fit, and Sustainability through digitized workflow solutions to serve Indian markets and beyond. Access to Designer eyewear is democratized for the first time in India”, noted Arun Subramony, Chairman and CEO, TimeX Capital LLC.

Redington will serve as the exclusive distributor and sales partner for GENERA's products according to the contract which also expands Redington's 3D printing product range.

The company provides value chain support to its customers through its consulting services, application development services and workflow integration services which help manufacturers increase their 3D-printed eyewear production capacity.

Redington demonstrates its continuous dedication to advancing next-generation manufacturing technologies in India through this initiative. Redington and GENERA will transform eyewear design and manufacturing and user experience through their ability to produce customized products at large quantities which will establish a new standard for innovation in the Indian optical industry.